Jun 30

If you are planning to visit Walt Disney World with your entire family or in a group, it will be definitely an expensive vacation for you. Especially if you want to visit all four Disney theme parks – EPCOT, Disney Magic Kingdom, Disney MGM Studio, and Disney Animal Kingdom and other Disney World’s onsite attractions. But there is a way which could reduce your expenses.

Many travelers don’t know about the discount Disney World Tickets, these discount Tickets are available for stay in the Orlando area. The tourists, who visit the Disney World for first time, purchase their tickets at the entrance gate to one of the theme park or through Disney’s website or in conjunction with package designed by the folk at Disney and it means they pay full price for their tickets, NO DISCOUNT!

The discount Disney World Tickets are easy to purchase and give the opportunity to save plenty of money. If you will purchase single park ticket like Animal Kingdom Tickets, it will give you a chance to visit only one Theme park. If you purchase Disney World Ticket like Orlando Flex Tickets, it will provide the ultimate admission in the parks like Island of Adventure, Universal Studio, Wet ‘N’ Wild, Sea World, and Aquatica. Some popular Disney World Tickets categories are Park Hopper tickets, Disney World Base Tickets, Disney World Base Tickets, and Disney World plus Tickets.

There are various reputable websites those offer Disney World Tickets Online. It’s very important to do necessary research before making final purchase because the discounts vary from website to website. You can purchase longer passes like Park hopper pass (for 10 days) or short duration passes like Disney My Way Base tickets (for 1 or 2 days) in very discount rates. So just enjoy the Disney world tour with these discount Disney world tickets

Anjali Bakshi
http://www.articlesbase.com/art-and-entertainment-articles/disney-world-tickets-online-one-click-away-405040.html

Jun 30

Being a sports team mascot can be an absolutely thrilling undertaking, but there are quite a few things that you’ll need to do the job properly. Not everyone has the passion or the skills to be an effective sports team mascot, but if this is an endeavor that you think that you might like to pursue here is a list of things that you’ll have to have or work on.

Love of the Game

A mascot needs to be able to get the crowd into the game, and the type of energy that you’ll need to do that comes from a love of the game and a love of the team that you are representing. A good mascot will be a true fan of the sport who knows when their team will need the most support and adoration from the crowd.

You can’t effectively support your team if you can’t identify what is going on in the game, to be truly effective you should know the sport and your team inside and out.

Stamina

Being a sports team mascot requires you to be on all season long, even being a custom mascot for a single event can require you to be highly active for several hours on end. To be the best sports team mascot possible you’ll need to be almost as in shape as the athletes that you are out there supporting. You’ll need to have the energy to run, jump, scream and shout for up to three or four hours depending upon what type of sports team you are supporting – and you won’t necessarily get the break in between periods or halves like the players, coaches and referees do, you might have to be out there entertaining the crowd from the opening whistle until the game clock strikes zero.

Personality

No sports team mascot can be successful without a shining personality that will set them apart from the average fan. Supporting your team as a mascot will require you to be constantly full of life and energy; you’ll need to be outgoing almost to a fault. You’ll have to be capable of cheering up fans and players during the tough points of the game and spawn energy from the crowd when it seems like they don’t have any left to give. As a mascot you’ll also have to have enough personality and sense of humor to playfully pick on the other team and their representative without going too far overboard. There is a fine line between a playful and funny game time prank and deliberately trying to cause trouble and as a mascot you’ll need to be on the right side of that line.

Athletic Ability and Prowess

If you are representing your favorite football or basketball team you may not have to be able to be able to make a three pointer or kick a field goal, but that doesn’t mean that you won’t have to train like an athlete. Many sports teams’ mascots are trained in tumbling or other types of gymnasts’ movements to have a visually impressive performance for the crowd. Being able to perform cartwheels, handsprings and roundabouts are great ways to get the crowd riled up. High acrobatic jumps and physical interaction with the cheer leading squad can also be big crowd pleasers.

Some mascot costumes are heavy and cumbersome, so you’ll also need physical strength and endurance to do a good job as a sports team mascot. If you want to interact with the crowd throughout the game it could mean running around stadium stairs with a sixty or seventy pound suit on in the blazing heat – many people would have difficulty running stadium stairs in their jogging suit in high temperatures, so being a mascot certainly isn’t a job for everyone.

Being a mascot certainly isn’t for the couch potato or Monday morning quarterback, but if you’ve got an unparalleled love for your team and athletic ability to match your passion than becoming a sports team mascot is well within your reach.

Amy Nutt
http://www.articlesbase.com/sports-and-fitness-articles/how-do-you-become-a-sports-team-mascot-what-type-of-training-does-it-involve-746492.html

Jun 30

    There is no doubt that science and technology,has led to the development of our great country and indeed the whole world.In order to understand the contribution of science to national development,I will like to define science and technology.

   What is science? Science is the study of knowledge which can be made into a system and ussually depends on seeing and testing facts and stating general laws.Technology on the other hand is the pratical application of scientific knowledge or inventitions to the solving of everyday problems or facilitating tedious human activities.

    The product of science and technology has contributed to the development of countries such as,america,japan,china and to an extent in some african countries.

  Through this application,scientific knowledgable proffessionals,have been able to invent equipments and machines being used in industries and even in our homes, in addition to this science and technology has helped in easing stress,brought by the movement of goods and people from one place to another,by inventing easy transportational equipments like automobiles,aircrafts and so on.

  Furthermore,science and technology has helped in the area of medicine.Some natural herbs converted to drugs with the aid of morden equipment and these drug are used in our hospitals and pharmacies.

 Moreover,rural communities are transformed to urban settelements through science and technology. This is made possible through the availlability of electricty,pipeborne water,good road,schools,hospitals and other social amenities.which makes these places developed,by an increased population.

 Equally important is the fact that science and technology has helped in  making work more eaiser for people to do through the invention of computers and household machinaries, it has also made communication faster, through the use of mobile phones,televisions,radio,uesd in communication.

  Science and technology has aided so many sectors of the economy such as the advertising sector,sports and fitness (weight loss), transportation,and so on.

In conclusion,science and technology,has played an impotant and vital role, inthe development of this great nation and the wide-world.

 

Marughu Daniel
http://www.articlesbase.com/technology-articles/science-and-technology-in-national-development-470346.html

Jun 30

 

Our Political System was a revelation in 1776, before
Hidden Microphones & Cameras,
Big Business,
Indoor Plumbing and Toilet Paper,
before Ethics was understood,
and
before the National Security Agency (NSA).

 

The actions of our political Representatives like George Washington were shaped by the ethics of honor instilled by the educational system and social awareness of that time.  Ethics plays no large part in our present educational systems.  Ethics should be a formal part of every class from pre-school to doctoral presentation.  Instilled formally, the people would better understand how to predict consequences from any proposed action.  The corrupt would die out with time and attrition.

 

Since the Declaration of Independence (and the first fights against taxation without representation), technology has allowed Special Interest groups (to include Terrorist Groups, souless Corporations, and corrupt politicians) to use the innate weaknesses of our political structure to undermine the basis for our Constitution; a modern form of racketeering and organized crime, jeopardizing national security.

 

The Citizens of the United States
require implementation of
State representation, including ALL states,
by a large and diverse Ethical Oversight Committee
to ensure the security of peoples Freedoms,
to manage National Security Agency (NSA) operations,
and
to determine how the information collected and derived by
the NSA shall best be used
as it relates to our Freedoms and Security,
and to “absolutely” restrict this information
from any other purpose.

Who are the ghosts behind the faces of our government, who continues to manipulate the world into a continuous chain of wars. A chain that has killed many millions of people, and that deters development?  This is only one relationship the NSA should be informing the public about.

 

The NSA is soley controlled by the office of the President of the United States and only needs a single judge to obtain a warrant to covertly monitor any person or corporation (wire tapping, covertly breaking in to copy documents, copy by any means computer information, record in detail the habits and personal relationships of anyone, …).

 

Recently, President Bush took control away from that judge and even though the judge was ineffectual, the President now has absolute control over the NSA.

 

The President is a puppet of the same organization that controls the Federal Reserve. Therefore they control the United States, not the President, not the People, and certainly not ethics.  The Fed encourages war to promote special interest prosperity.  Loans with interest to both sides of every war.  Interest paid on every dollar produced for the United States.  Who benefits from the interest paid?

 

Current NSA warrants are meaningless and effectively allows the NSA to collect information without public scrutiny, while Presidential directives prevent the NSA from monitoring special interest group corrupt practices and disclosing those actions to the public

 

Under our current system a single judge would have to oversee thousands of covert transactions nationwide to adequately monitor national security issues, and to follow up to ensure those requests were legitimate. Further, since information collected by the NSA can be arbitrarily “classified”, the NSA can arbitrarily prevent the judge from monitoring the kinds of data collected.

 

The current system is not practical and therefore unethical, there is no reasonable way the judge would know what the NSA does with the information collected; and since the judge is controlled by the President, this is highly susceptible to corrupt practices. The current system allows for shielding corruption while promoting unscrupulous special interest activities.

 

The “Protect America Act” is unconstitutional. But a “simple change” to provide “REPRESENTATION by all States” in the covert collection and processing of data would make the Act Constitutionally sound.

 

The NSA must be managed by doctors of science (one parallel position for each State elected political representative; but with no affiliation) to evaluate all data collected and eliminate the useless requirement of warrant by a judge (presently coerced into signing off on any NSA warrant presented before them); and to require the NSA to monitor for corrupt political practices (terrorist activities, criminal activities, political practices that endanger National Security, …), with the mandate to notify the offending parties quietly to correct their unethical behavior, only then after they have failed to correct their actions adequately, their actions are publish on a NSA publicly available website.

 

We the people would then boycott corrupt representatives and their supporting corporations. The associated District Attorney would be notified, and be given the details to substantiate investigation. The District Attorney would then fully investigate and prosecute in accordance with the law. The NSA would at no time directly intervene, thereby limiting their power to nudging our political system away from corrupt activities.

 

The following details how to update our 200 year old political structure to provide representative governance that promotes the economy, desires of the masses, and ethical government practices; allowing the Government and the people to think as ONE.  This same system can be seeded into other governments like Iraq to create an ethical environment for all peoples.

 

_______________________________________________________

 

To find & email your specific Congressmen and Senators:

 

 

To email Congressman all across the United States:

 

To talk directly with the staff of your representatives:

 

  • (202) 225-3121 for the House  
  • (202) 224-3121 for the Senate

 

—————————————————————————————————

 

COPY & PASTE THE FOLLOWING to your Representatives  

 

Subject: Create an “Oversight of NSA Ethics committee” (ONE) to manage NSA Data Collection, Assessment, and Directives in the United States

 

As your constituent, I request that you forward the following to all political delegates in every State of the United States, and that a Highly Ethical group of diverse people representing every State and its population be instated to provide ethical oversight and management of all National Security Agency (NSA) data collection, assessments, and directives.

 

Because this large representative body of individuals will act as a covert, but highly trained publicly elected governing body, this will allow the NSA to continue data collection without warrant. The Senate and Congress will provide “oversight and not direct control” of this new branch in our political structure, thereby providing the needed checks and balances.

 

The problem with our current political system is that Special Interests (Oil Companies, Defense Contractors, Big Business Corporations, Foreign Interests, …) actively and covertly influence our political representatives. Private research (to include Terrorist involvement with genetic engineering in all its forms, nuclear physics research, economic initiatives, social reform efforts, …) are potentially high risk threats to National Security, yet are largely unmonitored. Corrupt and Neglective influences are not ONLY the fault of our Representatives, they are the fault of our unupdated 200 year old political structure.

 

To correct this weakness in our Government, in addition to the Senate and Congress, create a new branch of State elected political representatives whose only purpose is to manage the National Security Agency (NSA), which did not exist at the birth of our political structure.

 

Candidates for these new positions must be doctors of science with proven understanding of ethical evaluation. Doctors of science are necessary because they need to understand and interact with the inner workings of computer software to continuously analyze the large amounts of diverse real world data collected.

 

Our present political structure does not have an ethical political component to effectively neutralize the criminal aspect of political pandering, coercive control over our Representatives, or Terrorist influences in our Society and in our Government, but we do have the resources to do so.

 

The National Security Agency (NSA) monitors ALL organizations: CIA, NIS, Air Force, Army, PLO, Al-Qaeda, Defense Contractors, Oil Companies, Greenpeace, ALL of our Politicians, and basically all organizations whether domestic or abroad. Anyone with this information controls the focus of our Nation, along with our Freedoms and Security.

 

An important point here is that collecting information is necessary and of little negative consequence in an ethical environment, what specifically is done with that information is extraordinarily important, especially in unethical and abusive hands. Currently, Special Interests unethically manipulate our country’s assets, despite “We the Peoples” desires. How many people and soldiers have died supporting a business interest rather than a national interest?

 

Greater than $12 Billion “lost” in Iraq, destruction of New Orleans, War in Iraq, manipulation of the media, greater than $12 Billion illegally allocated to Halliburton where they subsequently moved outside of our legal system to Dubai (Saudi Arabia), …

 

As a consequence of Special Interest actions, they erode human rights, leave our country unnecessarily exposed to security threats, and hinder commerce that would flourish were it not for unethical business practices of Special Interests and Large Corporations.

 

Each “Oversight of NSA Ethics committee” (ONE) delegate represents elected representation by certified highly ethical doctors and non-partisan control over our country’s human rights, freedoms, and security.

 

Together with Congress and the Senate, ONE delegates provide a tertiary and complementary system of representation, with each representative political faction having unique assets and control mechanisms. The combination of focused representation for business, the people, and ethics makes the system innately representative, well informed, ethical, and stable. Businesses will continue to sponsor individual Senators and Congressmen, however, all money contributed to ONE candidates shall go into a common fund to promote all potential ONE candidates equally within each State.

 

Because this large representative body of individuals will act as a covert, but highly trained publicly elected governing body, this will allow the NSA to continue data collection without warrant.

 

No longer will we need to have less Freedom to have more Security, or vice versa.

 

These highly trained elected personnel provide for independent maximizing of Freedoms and maximizing of Security for all citizens !!! While the Congress and Senate provide oversight and continues to control the military as part of the checks and balances to make this political structure stable.

 

Presently, special interests make Security and Freedom mutually incompatible. Many countries have the same political structure as we do and yet live in a police state where the individual has no recognized rights; we must prevent a similar situation from happening here in the United States. The current actions of the President’s Office are a prelude of worse things to come.

 

To take into account all perspectives and actual events to maximize both Freedom and Security for our entire country requires much more raw information than 10,000 people can amass, and assessment that would take these people many lifetimes to be just. But events happen concurrently every day that threaten our Freedoms and Security.

 

NSA computers process diverse data at great speeds to provide minute by minute evaluation of threats to our national security, and currently as directed by special interests. To stop the unethical use of NSA resources, a large group of persons extensively trained in ethical reasoning needs to create the “computer-based automated keys” (Directives) for unlocking relationships related to promoting BOTH Freedoms and Security.

 

Directives are computer software analysis functions that sift through real world information. Something like Antivirus programs for protecting your computer. When key relationships are found, a task is generated to cleanup that corrupt system. Ethical care must be taken to ensure good relationships are not disturbed, while corrupt activities are corrected. The concept being: “To do the least necessary to allow unhindered natural social development; while ensuring that repeated corrupt practices of the same types identified do not recur.

 

As Directives are developed that can be generalized for a particular class of social system, they can be shared amongst similarally structured nations. Thereby helping to reduce the development costs for all countries; and provide international peer review of all Directives developed. At no time will raw data be shared by various National Security Agencies of the different nations.

 

Computer systems have been used for similar purposes for many years with great success in economics to limit risks and promote investment diversity. By developing automated directives, this helps to provide integrity and consistent behavior of the NSA. The derived results can then be evaluated by this large team of elected Representatives using state of the art ethical evaluation tools; thus ensuring the information collected is used solely to independently promote the Freedoms and Security of ALL citizens.

 

Please instate a comprehensive “Oversight of NSA Ethics committee” (ONE) to manage the National Security Agency (NSA) as outlined below, a system allowing the Government and the people to think as one.

 

  • To maintain equitable representation of all peoples, each State shall publicly elect an Oversight of NSA Ethics (ONE) delegate paralleling each elected Congressman and Senator position; but having no affiliation.
  • The Constitution for each State shall act as the basis for the ethical perspective of each delegate.
  • The requirements for election as a ONE delegate are:
    • shall be a certified doctor from a nationally accredited school
    • shall have authored and published a paper related to ethics in a nationally distributed professional journal
    • shall be a permanent resident of that State
    • shall pass uniform but unique tests related to Ethics, Critical Reasoning, probability, and statistics
    • shall be free of a felony record
    • shall not be strongly biased regarding any special interests
    • shall forever be disallowed from ever discussing any information formulated or witnessed while in office; and shall teach ethical evaluation for two years after their term in office
    • shall submit themselves for lie detection and questioning periodically to prevent outside influence by any special interest

  • The delegates shall be relocated to the surroundings near the NSA and will be furnished Government owned housing while in office. Physical security for the delegates shall consist of NSA surveillance with an armed NSA controlled security force to control any attempt to access or disproportionately influence the delegate or their family.
  • Each delegate shall have a two person staff at the NSA and a two person staff in their home State to monitor, collect, and research information.
  • Each State shall have one highly trained field agent for each delegate for that State whom shall collectively implement directives from the NSA using legal resources.
  • All work surrounding NSA data collection shall be done in a secure facility protected from military threat.
  • Absolutely no raw data or interest specific data or interest specific directives shall ever leave the facility under penalty of treason related to all intentionally involved.
  • No interest specific data or interest specific directive shall be propagated outside of the confines of the NSA by delegate staff or agents under penalty of racketeering.
  • The ONE delegates shall poll their respective communities related to values and perspectives, but polls shall not contain any Special Interest specific information.
  • The NSA shall devise and maintain a relational database to allow delegates to productively relate all measure and kind of ethical issue to the vast amounts of information collected by the NSA.
  • The delegates shall formulate “Automated Directives” for automatically: flagging potentially destructive relationships, developing priorities, developing issued directives to field agents, monitor metrics to verify results, track long term effects and related relationships, provide for a continuously updated scores related to the qualities related to our freedoms and security at that moment in time, and provide simulations for anticipating the effects of issuing a proposed directive and how it would affect the freedoms and security scores, …
  • The creation of directives shall solely be governed by the ONE Committee. The President, Congress, the House, the Military, nor any other special interest group shall ever have any influence over the creation of directives, other than approved ethical channels of communication. Any attempt to do so outside of approved channels shall be considered treason within the confines of the NSA, and racketeering otherwise, and all involved shall share the same fate, regardless of political standing or financial backing.
  • Because the positions of the delegates are elected positions. Data would be provided by the NSA which tracks the number of hours each delegate actively performed research, the influence each delegate had on the overall freedom and security qualities, and the core generalized formulas for creating the Automated Directives would be publicly disclosed but would not relate delegate involvement nor the data or type of data that they relate. This is necessary to help ensure high-tech corporations do not fillfully subvert NSA monitored data. Each delegate would be allowed to create public announcements that do not violate that which is outlined above.
  • The ONE delegates shall govern themselves regarding inappropriate actions generated by a delegate, with periodic oversight by the Senate and Congress. A delegate that fails to use ethical reasoning in promoting a Directive and which benefits a special interest may be penalized and a State elected alternate may take their place.
  • The term of service for each Delegate shall be four years; followed by a two year mandatory position at an accredited University teaching related ethics topics involving analysis and software. The Delegate may then accept nomination for the following election cycle.
  • Classes in ethics for learning to create automated Directives shall use independently developed computer models and simulation systems. At no time shall any Directive from the NSA be directly analyzed. The simulated environment would cause errors inconsistent with NSA real world processing. However, relationships discovered can be submitted to the NSA for review through approved ethical channels.
  • Collectively, the ONE committee shall determine the information necessary to guide the President, Congress, Senate, and the Military. The President, Congress, Senate, and the Military will have continuous one-way input into the NSA as part of NSA data collection, without warrant, the feedback will be immediate, so there is no need for any political party or military component to have dialog with ONE delegates or the NSA data collection and assessment systems.
  • The Congress and Senate shall provide a team trained in ethical evaluation to periodically monitor (not control) the NSA and report back to the Senate and Congress.
  • The military remains under the control of the Senate and the Congress; and the NSA shall only be allowed restricted control over a military asset with minute by minute support of the majorities of both the Senate and Congress where time critical relationships exist.
  • Every political representative in the United States will be able to send their viewpoints to the NSA by sending an email to a NSA server, with only an automated response. But their views will be collected and processed automatically by the data collection system. The same applies for all citizens. All citizens shall have representation and voice.
  • The administrators necessary to manage the NSA regarding operations personnel, supplies, existing field agents, the budget, and all other aspects of the NSA shall answer to the ONE committee and shall provide a continuous and accurate assessment of resource managment to Congress.
  • As technology provides greater capabilities in diverse areas such as spy technologies, computer modeling of world economics, …, the NSA shall continue to evolve systems to better represent and anticipate the needs and desires of all citizens.

 

Under this system, the NSA shall collect and assess all information as practically possible worldwide, without the need for warrant in the United States.

 

Instate a comprehensive “Oversight of NSA Ethics committee” (ONE) to govern NSA data collection systems as outlined above; a system allowing the Government and the people to think as one.

James Dunn
http://www.articlesbase.com/politics-articles/method-to-ethically-eliminate-all-political-corruption-672089.html

Jun 30

If you want people to buy your products you have to advertise. Unfortunately, there’s no getting around that fact. Like it or not, advertising is a necessary evil.

The key to print advertising is the right people seeing your ad and responding. However, your ad has a far greater chance of succeeding if your headline is strong.

How important is a strong headline?

If your headline is weak, no one will read your ad and it will fail. It’s as simple as that.

“The Father of Advertising,” legendary copywriter David Olgivy once said, “Five times as many people read your headlines as do your actual copy.”

Whether or not he’s right about the actual percentage isn’t important. What is important is that your headline is the first thing people see, so you’d better get it right.

So what exactly does getting it right mean?

What makes a good headline?

Before you can write a good headline, you first have to understand what the job of a headline is. The number one job of a headline is to get the readers attention – period.

Now there are a number of ways that you can do this. I personally like to direct my headlines toward a specific audience. I find that to be the most effective method.

However, for this method to work, you have to understand your target market. You have to know your audience.

Now being the owner of a marketing blog, I know for a fact that advertisers are always interested in writing better headlines. How do I know this? Market research.

Always, Always, Always research your market! That can be your edge over your competition.

Anyway, back to the topic at hand. My target audience for this article are advertisers interested in learning how to write better headlines. So in my headline I focused on my target audience, “advertisers” and what my audience wants, “to write better headlines.” Hence the headline:

“Advertisers: Learn How To Write Better Headlines”

Now only testing will tell for sure. But my experience tells me that’s a strong headline and would be successful.

Now I simplified the writing process here for the sake of brevity. But you’ll more than likely have to write dozens of headlines for each of your ads before you come up with something you like – something that’s going to be effective. It’s all part of the process.

For me personally, my best headlines are usually the ones that sort of just pop into my head. But generally speaking, you’re better off writing a bunch of headlines, until you end up with your strongest one.

So how will you determine which is your strongest headline?

Show your headlines to your friends and family. Get their opinions. Also, if you’re a member of a small business forum, show your headlines to forum members to get their feedback.

Ready to see me write another headline? Let’s do it.

Suppose I owned a pet grooming shop. Now since I already did my market research, I know that most pet owners like to pamper their pets. So I’m sure that I would get a pet owners attention with a headline like this:

“Pet Owners: We’ll Pamper Your Pet Like It Belonged To Oprah!”

Now let’s discuss the fundamentals for a second. My target audience for this ad are pet owners. So in my headline I targeted my audience by using the words, “pet owners” and I gave my audience what they want by using the word “pamper.”

Let me explain what else I did. I used the name of a famous celebrity in my headline, which is always guaranteed to get attention. Remember what I said earlier. The number one job of a headline is to get the readers attention.

But I also did something else. I brought emotion into the mix. In my headline, I told readers that my pet grooming shop would “treat their pets like royalty!” And while I didn’t use those exact words, the implication is there.

That headline has strong emotional appeal. After all, what loving pet owner doesn’t want their pet treated special, right?

By the way, emotional appeals are very powerful in headlines. So use them as often as possible.

So are you starting to understand this headline writing thing yet?

Well, let’s write one more to make sure.

Suppose I owned a pizza shop. Again, start with the fundamentals. My target for this ad is a general audience. After all, nearly everyone eats pizza.

But despite that fact, I’m still going to target my audience by using the word, “pizza” in my headline

Now this one’s a little trickier because pizza ads are a dime a dozen.

So I need to do something to make my headline different – to stand out. I’ve decided to give my headline instant credibility by using a feature that is unique to my pizza shop. Here’s the headline I came up with:

“Jackson’s Pizza: Voted the City’s Best Pizza For 10 Straight Years!”

Do you know what the reaction of most people reading that headline would be?

“Wow…voted the city’s best pizza for 10 straight years! It must be good!”

This headline also has strong emotional appeal. Why? Because everyone likes to be associated with a winner. It’s human nature.

Wrapping everything up, I’m going to summarize what it takes to write effective headlines into 5 simple steps:

1. You must know and understand your target audience. Research your market!

2. Target your headline to that audience.

3. Give your audience what they want.

4. Your headline must get the readers attention. Be creative.

5. Use emotional appeal whenever possible. Again, be creative.

One last thing. when writing headlines don’t try to trick or mislead people. Get people’s attention, yes. Be creative, yes.

But above all be honest!

David Jackson
http://www.articlesbase.com/advertising-articles/advertisers-learn-how-to-write-better-headlines-686618.html

Jun 30



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Jun 30

Wanted: Three geniuses to improve iPhone antennas.



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Jun 30

In true spy movie fashion, a suspected member of an alleged Russian spy ring in Cyprus has skipped bail and is now missing, police told the Reuters news agency.



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Jun 30

A man who alleges he was abused in the 1960s by a priest who belonged to the Salesian order of the Roman Catholic church has filed a lawsuit in Los Angeles against the religious order and the Va…



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Jun 30

Al Qaeda is promoting the release of its first English Magazine called “Inspire” the Believer, and one of the first guest writers being promised is Anwar Al Alwaki, the America born cleric linked to several terror attacks on the United States.



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